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Rural marketing tip: the name is the claim

Guest post and photo by Debbie Saviano

The front of a restaurant features a neon style sign that says "Hobo's House of Burgers and Booze."

 

NO GUESSWORK Here! You know exactly what you’re getting! Great burgers and a relaxed boozy atmosphere. Small town businesses have a way of getting to the point. The name is the claim.

About the author

Debbie Saviano helps people learn how to use LinkedIn, online courses and social media to share and grow their businesses. She lives near a small town in north Texas. Find her on LinkedIn.

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