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  • Slide text: Times are changing. Putting new destinations on the map: rural towns, countryside, and back to cities. A domestic rediscovery. Blended travel creates longer stays and workcations. Brighter light on wellness.
    economic development | entrepreneurship | rural | tourism | trends

    Rural tourism trends say small towns are still cool

    March 27, 2023March 23, 2023

    But you already knew that Tourism Currents, experts on social media for tourism, wrote about 5 travel trends to blog about right now, and there’s a lot for rural communities to latch onto there. 1) Wellness Travel Sheila says, “where people can go to relax, detox, relieve stress, get a massage and spa treatments, eat…

    Read More Rural tourism trends say small towns are still coolContinue

  • Graphic of US currency with the text Move Your Money, bank local, invest local
    economic development | finance | rural | shop local | survivors

    Move Your Money and Bank Local

    March 22, 2023March 23, 2023

    April is traditionally Move Your Money Month in the shop local community. Bank Local and Invest Local are the financial parts of the shop local movement. In 2023, the timing couldn’t be more noticeable. High profile bank failures, lots of talk about other banks in trouble, and a serious debate about the financial system (AGAIN!)…

    Read More Move Your Money and Bank LocalContinue

  • A building used as business storage with an old faded sign that says "Carrier Air Conditioning"
    economic development | mistakes | rural

    Using a building as a warehouse or storage in a small town? Put up a sign

    March 13, 2023

    Repurposing empty buildings as business storage or a warehouse is a common small business practice in small towns. Putting up a sign is a good idea for at least two reasons.  Retail businesses may be storing extra merchandise. Manufacturers might have extra materials or finished product ready to ship. Service and repair companies have to…

    Read More Using a building as a warehouse or storage in a small town? Put up a signContinue

  • A shopkeeper and a customer share a laugh in a small store packed full of interesting home wares.
    Best of | marketing | rural | shop local

    How to get customers in the door of small town and rural retail stores

    February 19, 2023March 12, 2025

      If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways…

    Read More How to get customers in the door of small town and rural retail storesContinue

  • Hands on a laptop, working
    entrepreneurship | marketing | mistakes | rural

    Check your small business website for outdated pandemic changes, missing info

    January 31, 2023

    My friend Rob just told me he was checking out a local fitness place. He was interested until he saw their website included some pandemic-related changes that probably aren’t still true, like canceled classes and limited hours. Since he doesn’t know for sure, he moved on to looking into a different place. This is a…

    Read More Check your small business website for outdated pandemic changes, missing infoContinue

  • Rural Tourism Trend: electric vehicle chargers can drive visitors
    Best of | economic development | rural | tourism | trends

    Rural Tourism Trend: electric vehicle chargers can drive visitors

    January 15, 2023March 25, 2023

    Electric vehicle chargers are a perfect place for tourism wayfinding signs. EV charging stations are popping up in lots of rural places, especially along interstate highways and along the coasts in the US. They’ve become relatively common at some motels as well. Chargers are also popping up globally in rural places. Deb Brown reported seeing…

    Read More Rural Tourism Trend: electric vehicle chargers can drive visitorsContinue

  • 2023 trends for rural and small town businesses
    economic development | entrepreneurship | rural | social media | tourism | trends

    2023 trends for rural and small town businesses

    December 26, 2022July 10, 2023

    Finding rural trends buried in big reports Business Insider rounded up the trends reports from LinkedIn, Pinterest and other social-driven sites. They didn’t dig out the best trends for rural businesses and small town entrepreneurs, so I did that for you. Retail is recycling Pinterest points to vintage and mixed decor trends. That’s a good…

    Read More 2023 trends for rural and small town businessesContinue

  • Screenshot of Google's Marketing Kit for local businesses. Text says, "Free stickers, posters, social posts, and more from your Business Profile on Google". Graphic shows a sticker that says, "review us on Google"
    entrepreneurship | marketing | rural | tourism

    Local reviews on Google Maps drive enduring value

    December 17, 2022December 26, 2022

    While they were pointing out HipCamp to us, our friends at Marketing Delmarva also brought up the enduring power of Google Local reviews and photos. (I added the bold for emphasis.) If you love a local place, put it on Google. Following our first pick-your-own experience at said blueberry world, while sitting in the car in…

    Read More Local reviews on Google Maps drive enduring valueContinue

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More of the best of Small Biz Survival

TREND 2025: Retail’s Big Split: what small town retailers can do now

Posted on December 11, 2024

99% of the best things you can do for your town don’t require anyone’s permission

Posted on January 2, 2024

Get started as an outdoor outfitter without breaking the bank

Posted on August 28, 2023

How to get customers in the door of small town and rural retail stores

Posted on February 19, 2023

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