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Small Biz Survival

The small town and rural business resource
  • Holyoke Hummus Company cart
    entrepreneurship | management | rural | survivors

    The Idea Friendly Method to surviving a business crisis

    October 6, 2020April 28, 2022

    Small towns have endured boom and bust cycles, commodity crashes, mill and factory closures, environmental disasters and losing their economic reason for existing. Rural communities have reinvented themselves before, and rural businesses are re-inventing the way they do things.  How Holyoke Hummus stays Idea Friendly through a crisis John is the owner of Holyoke Hummus…

    Read More The Idea Friendly Method to surviving a business crisisContinue

  • Join me for the Rural Renewal Symposium online Oct 13
    announcement | rural

    Join me for the Rural Renewal Symposium online Oct 13

    September 26, 2020

    Join me for the Rural Renewal Symposium hosted by Oklahoma State University. It’s an online event on October 13, 2020. What is the Symposium about? The Symposium is meant to raise awareness, attract resources and stimulate research toward solving grand challenges facing rural communities. And goodness knows we have some grand challenges. I’ll be facilitating…

    Read More Join me for the Rural Renewal Symposium online Oct 13Continue

  • Cheap placemaking idea: instant murals
    community | rural | shop local | survivors

    Cheap placemaking idea: instant murals

    September 11, 2020September 7, 2020

    2020 has taken a toll on downtown shopping and placemaking. There’s no time to waste on big master plans and no money for expensive consultants. Start taking action now to show life and new activity with small inexpensive steps. Murals add life and color to a downtown and are highly visible even to people driving…

    Read More Cheap placemaking idea: instant muralsContinue

  • Paula Jensen
    community | mistakes | POV | rural

    Sometimes, YOU just need to make your town a good place to live!

    August 24, 2020

    Guest post by Paula Jensen I watched Jon Stewart’s Political Comedy ‘Irresistible’. The story is set in small-town Wisconsin. The community has recently suffered a devastating loss of their main employer. In response, a failed political consultant from Washington, D.C. lands himself a gig helping a local veteran run for Mayor against the long-time incumbent….

    Read More Sometimes, YOU just need to make your town a good place to live!Continue

  • Small Town Buildings
    economic development | entrepreneurship | rural | shop local | trends

    Why “Small Town” Might Become the Sexiest Brand In the World

    August 7, 2020May 26, 2022

    Guest Post by Chris Brogan The COVID-19 quarantine has crushed so many small businesses and the economy at large. It’s truly been the worst financial crisis unfurling in this country since the 1930s. And while some measures are in place to help this not reach that level of despair, many people are finding themselves out…

    Read More Why “Small Town” Might Become the Sexiest Brand In the WorldContinue

  • Small Town Main Street Business
    customer service | entrepreneurship | rural

    Masks are the new “no smoking” for small businesses

    July 13, 2020

    Photo by Dan Meyers on Unsplash Guest post by Chris Brogan The whole quarantine and COVID-19 situation has impacted small businesses even more than the big guys because it’s not like anyone has massive reserves of cash around so that you could deal with shutting down for months at a time. And now, as different…

    Read More Masks are the new “no smoking” for small businessesContinue

  • Becky McCray and Deb Brown present Refilling the Business Pipeline
    economic development | entrepreneurship | failure | mistakes | rural | success | trends

    Refilling the rural business pipeline

    July 7, 2020July 6, 2020

    This is a short sample from the SaveYour.Town video “Refilling Your Business Pipeline” featuring Deb Brown and me. Small towns and rural communities will need new business startups to revitalize their local economies, but not many people have the resources today to do a startup the way it’s traditionally been done. Part of what holds…

    Read More Refilling the rural business pipelineContinue

  • A large industrial-looking empty building
    economic development | mistakes | rural

    Huge vacant buildings: grants to renovate?

    June 9, 2020June 22, 2020

    Should we offer incentives to fill it with small retailers? How do we convince the mayor and economic development group?   The empty factory building A reader wrote in to ask about converting and dividing up a huge old building. Because my answer isn’t quite what the reader asked for, I’ve taken the details out….

    Read More Huge vacant buildings: grants to renovate?Continue

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