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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | marketing | social media

    Take your social media marketing to a new level

    ByBecky McCray July 19, 2011August 27, 2014

    You’ve experimented with social media. You’ve learned the tools. You know what you’re doing now, and you’re pretty comfortable. How can you take it to the next level? A friend and I talked about this exact question this weekend, and I’m sharing the answer with you. The Secret: Stop talking about you. Listen to them,…

    Read More Take your social media marketing to a new levelContinue

  • Best of | entrepreneurship | marketing

    You can’t grow until you break one of the Four Ps

    ByBecky McCray July 18, 2011September 27, 2016

    You have to break out of your existing limit in some dimension in order to grow. One way to look at your business limits is through the Four P’s of Marketing. (A little rusty? Get the refresher course at The Four P’s of Marketing.) Now break them Draw four big circles on a piece of…

    Read More You can’t grow until you break one of the Four PsContinue

  • tools

    Using social media INSIDE your business in the weekly roundup

    ByBecky McCray July 17, 2011August 27, 2014

    Matt About Business Weekly Link Roundup Each week, I collect the 10 best posts that I’ve read and share them with you here. These posts focus on either choosing, or using, small business solutions online (or both!). Enjoy! Matt Mansfield If you need a website, consider getting a free consult with Matt: Think Outside the…

    Read More Using social media INSIDE your business in the weekly roundupContinue

  • brag basket

    Inspire others in the Brag Basket

    BySmall Biz Survival July 15, 2011December 15, 2014

    The Brag Basket has become our tradition of sharing. The basket is always free and open all weekend, this one July 15-17, 2011. “Basket Mania” by jmbmommy on Flickr Even though I call this the Brag Basket, it’s not really about bragging. It’s about sharing. What can you do in the Brag Basket? introduce yourself …

    Read More Inspire others in the Brag BasketContinue

  • marketing | mistakes

    Two business lessons about your customers

    ByBecky McCray July 14, 2011August 27, 2014

    My nephew tries out Deb Brown’sGalaxy Tab. (It works with Flash.) A story with two points.  In New York City, I asked my nephew to use my iPad to find restaurants. As he clicked through to the restaurant websites, some rendered well on the iPad, some didn’t. One site didn’t come up at all, just…

    Read More Two business lessons about your customersContinue

  • community | rural

    Community volunteers can help save rural businesses

    ByBecky McCray July 12, 2011August 27, 2014

    The Whiting Cafe gets a makeover,thanks to 100 community volunteers.Photo from Kansas Sampler Foundation. Community volunteers can make a big difference for small town businesses. The first one I heard of was the Whiting Cafe Makeover orchestrated by the Kansas Sampler Foundation. One hundred volunteers descended on a tiny 25 year-old cafe for several days of…

    Read More Community volunteers can help save rural businessesContinue

  • entrepreneurship | tools

    Peek into competition websites with Compete

    ByBecky McCray July 11, 2011August 27, 2014

    How much do you know about your competitor’s website? Do they get more traffic than your site, or less? What keywords are sending them the most traffic? Compete.com can give you the answers. Put in three website addresses. Compete will give you their traffic chart. For websites with enough traffic, it will also give a…

    Read More Peek into competition websites with CompeteContinue

  • rural

    Connect with your customers in the Weekly Roundup

    ByBecky McCray July 9, 2011August 27, 2014

    Matt About Business Weekly Link Roundup Each week, I collect the 10 best posts that I’ve read and share them with you here. These posts focus on either choosing, or using, small business solutions online (or both!). Enjoy! Matt Mansfield If you need a website, consider getting a free consult with Matt: Think Outside the Browser…

    Read More Connect with your customers in the Weekly RoundupContinue

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