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Small Biz Survival

The small town and rural business resource
  • marketing | rural

    Marketing to Small Towns: The Road Less Traveled

    ByBecky McCray February 15, 2007October 16, 2023

    By Dana Wallert As a virtual assistant and website designer, I’ve been working on a what I’ve found to be a highly underused marketing tactic. I live in Lawrence, KS. We’re a college town which means there are tons of freelance designers in and just out of school. We’re also a stone’s throw from Kansas…

    Read More Marketing to Small Towns: The Road Less TraveledContinue

  • economic development | rural | workforce

    Locate Your Manufacturing Plant in a Small Town

    ByBecky McCray February 14, 2007August 27, 2014

    I’m copying this directly from Jack Schultz’s weekly email, because I think all of you need to read it, save it, and hand out copies! By Jack Schultz, Boomtown USA As we have known for 20 years at Agracel, small towns are a great location for manufacturers. This, after all, was one of the key…

    Read More Locate Your Manufacturing Plant in a Small TownContinue

  • Best of | economic development | entrepreneurship | finance | global | rural

    News: Entrepreneur support systems

    ByBecky McCray February 10, 2007August 27, 2014

    This week’s rural entrepreneurship news is about support systems for small business: financial education small business support centers zoning laws global business programs awards programs access to broadband Most important question this week: What if you increased incomes in your area, but poverty stayed the same? Do higher wages automatically equal better financial knowledge? Here’s…

    Read More News: Entrepreneur support systemsContinue

  • marketing | resources

    Resource: Marketing Lessons from Walt

    ByBecky McCray February 9, 2007August 27, 2014

    Drew, of The Marketing Minute, has put together an awesome PDF of marketing lessons he learned on vacation at Disney. They are simple, direct and to the point. And more important, the lessons end with a challenging question to help you evaluate your own business. New to SmallBizSurvival.com? Take the Guided Tour. Like what you…

    Read More Resource: Marketing Lessons from WaltContinue

  • brag basket

    Brag Basket – Enjoy life!

    BySmall Biz Survival February 9, 2007December 15, 2014

    Enjoy life, and brag about it! Once a week, I offer this post as a safe place to brag. You can brag on your business, your community, or your self. The goal is to encourage you to review your week. Learned anything? Made any accomplishments you’d like to share? It doesn’t have to be something…

    Read More Brag Basket – Enjoy life!Continue

  • ideas

    Idea: From a lost cell phone

    ByBecky McCray February 7, 2007August 27, 2014

    By Seth Godin Gil lost his cell phone I lose mine all the time. You probably do too. So here’s my idea. And I don’t even want to wait to patent it and license it… you should just build it. It’s two credit card sized devices. One goes in my wallet. The other is taped…

    Read More Idea: From a lost cell phoneContinue

  • Best of | economic development | entrepreneurship | global | marketing | rural | tourism

    Rural entrepreneurship news is full of ideas

    ByBecky McCray February 7, 2007August 27, 2014

    Today’s rural entrepreneurship news is full of ideas you can copy and adapt. Start a rural food festivalIf you have a rural food or ag business, get together with your neighbors to start a rural food festival. Read about a successful food festival in Isreal. Get the attention of your government; copy “Rural Oregon Day”All…

    Read More Rural entrepreneurship news is full of ideasContinue

  • ideas | marketing

    Idea: Rural niche marketing

    ByBecky McCray February 6, 2007August 27, 2014

    The high profile Freakonomics Blog noticed a tiny slice of rural business, when they profiled the Farmers Only online dating site. Farmers Only got noticed because it fit into one of their trends: niche online dating sites. Which brings us to the business idea: target your product or service to the rural and small town…

    Read More Idea: Rural niche marketingContinue

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