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Small Biz Survival
  • A building used as business storage with an old faded sign that says "Carrier Air Conditioning"
    economic development | mistakes | rural

    Using a building as a warehouse or storage in a small town? Put up a sign

    March 13, 2023

    Repurposing empty buildings as business storage or a warehouse is a common small business practice in small towns. Putting up a sign is a good idea for at least two reasons.  Retail businesses may be storing extra merchandise. Manufacturers might have extra materials or finished product ready to ship. Service and repair companies have to…

    Read More Using a building as a warehouse or storage in a small town? Put up a signContinue

  • A shopkeeper and a customer share a laugh in a small store packed full of interesting home wares.
    Best of | marketing | rural | shop local

    How to get customers in the door of small town and rural retail stores

    February 19, 2023March 12, 2025

      If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways…

    Read More How to get customers in the door of small town and rural retail storesContinue

  • 2023 trends for rural and small town businesses
    economic development | entrepreneurship | rural | social media | tourism | trends

    2023 trends for rural and small town businesses

    December 26, 2022July 10, 2023

    Finding rural trends buried in big reports Business Insider rounded up the trends reports from LinkedIn, Pinterest and other social-driven sites. They didn’t dig out the best trends for rural businesses and small town entrepreneurs, so I did that for you. Retail is recycling Pinterest points to vintage and mixed decor trends. That’s a good…

    Read More 2023 trends for rural and small town businessesContinue

  • There's still time to Shop Indie Local, the Santa Cat says
    entrepreneurship | marketing | rural | shop local

    Holiday 2022 Marketing: Introduce your people

    November 29, 2022November 25, 2022

    We’re all using the same marketing theme this year: Shop Indie Local. When we work together to spread the word, we’ll multiply how many customers we reach. Learn more from AMIBA, the Shop Indie Local lead sponsor. This week, introduce one of your people, the people who work for you or work with your customers. If you’re the…

    Read More Holiday 2022 Marketing: Introduce your peopleContinue

  • Shared retail spaces and sheds: smart business ideas in small towns
    economic development | entrepreneurship | ideas | marketing | rural | trends

    Shared retail spaces and sheds: smart business ideas in small towns

    October 17, 2022July 1, 2023

    Small retail spaces like retail collectives and shed markets generate prosperity for rural areas and small towns when they: give small business ideas an affordable foothold create experiences that draw customers in build on the element of discovery for customers test promising retail concepts shelter businesses too small to survive on their own fill gaps…

    Read More Shared retail spaces and sheds: smart business ideas in small townsContinue

  • Shoppers at a furniture store find temporary displays of jewelry and skin care products.
    economic development | entrepreneurship | ideas | rural

    Boost your rural retail business with this trick

    November 5, 2021October 30, 2021

    By Deb Brown The old way of doing business is one building, one business. What if you could test an idea and have a business inside a business? Anyone of us either knows or can find someone who is making things from their home and selling it. What if you encouraged already existing home-based businesses…

    Read More Boost your rural retail business with this trickContinue

  • Small downtown building with a marijuana dispensary sign and flag.
    community | economic development | entrepreneurship | rural | trends

    Are marijuana shops good or bad for small towns?

    April 22, 2021

    By Becky McCray In each state that has decriminalized marijuana sales, there’s a usual pattern that happens. Immediately after it is allowed, cannabis dispensaries or legal weed stores start opening all over town, even in small towns. At the peak, it can feel like every other store front is a pot shop! Should city governments…

    Read More Are marijuana shops good or bad for small towns?Continue

  • Video: How to fill empty car dealership buildings for the holidays
    community | economic development | rural | shop local

    Video: How to fill empty car dealership buildings for the holidays

    November 6, 2020

    Empty buildings during the holidays are a drag on local shopping Who wants to shop downtown when it looks so empty? Car dealerships are an especially tough type of building to fill. Not many businesses need such a large space, and the layout of the space can make it tough to find a good fit….

    Read More Video: How to fill empty car dealership buildings for the holidaysContinue

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More of the best of Small Biz Survival

TREND 2025: Retail’s Big Split: what small town retailers can do now

Posted on December 11, 2024

99% of the best things you can do for your town don’t require anyone’s permission

Posted on January 2, 2024

Get started as an outdoor outfitter without breaking the bank

Posted on August 28, 2023

How to get customers in the door of small town and rural retail stores

Posted on February 19, 2023

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