Farming is an organic process of seasons and cycles, and so is marketing. In fact, I think marketers and business people have a lot to learn from farmers. On The Pulse on Marketing show, I shared some of these ideas. The “reaping rules” we talked about in the video were outlined in a guest post…
Joe Sorge understands business because he is a business owner, with a handful of restaurants and event places in Milwaukee, Wisconsin. He and I share that background in bricks and mortar business, and we share many similar opinions about business. He invited me to be a guest on Kitchen Table Talks with Chris Brogan so…
Last year at the Small Town 140 Conference, I shared a bit of a rant about how outside people see small towns and why that matters to us getting together online and in person. If you can’t see the video, please click through to Small Biz Survival. Here’s what I said: Last week I opened…
Since our book Small Town Rules was released by Que Publishing this spring, Barry Moltz and I have been sharing lots of videos, interviews, and guest posts all over the web on the ideas in it. Because I’m so close to this subject, I forget that you haven’t seen much of it here. I finally realized…
Luling, Texas, has a terrific Chamber of Commerce Shop Local campaign, using “Homegrown” as the theme. They are profiling local businesses in the news paper, organizing cash mobs, and more. They even posted a big sign pointing highway travelers to the downtown business district. How are you cultivating your local economy? If it includes a…
My mission for Small Biz Survival is to help rural entrepreneurs prosper, so they can help their communities prosper. The best solutions come from within, so if I can help entrepreneurs prosper, they are in the best position to know and address the problems in their communities. That’s why I attended the Business Alliance for…
Yesterday, I sat down with Chris Brogan and Joe Sorge for their series on small business, Kitchen Table Talks. We talk about my many businesses, SOBCon, Small Town Rules, failures, and customer complaints. If you don’t see the video, click through to the page on Kitchen Table Talks. There is no proof that Chris and…
A “cash mob” is a group of regular people who decide to all support the same local business on the same day. Today is International Cash Mob Day. If you don’t have a cash mob in your town, now is the time to organize one. What are the rules? There are no rules, or each…
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