Promote your business with a smart contest

ByBecky McCray

Aaron Dwyer, an Australian web hosting provider, is holding a very smart contest to build his business. He’s looking for the worst business website in Australia and offering it a free renovation. He is receiving tons of publicity, the businesses are receiving publicity, and he is positioning himself as a terrific expert. The key is that he put the time and effort into designing an effective contest. The contest is profiled at the Entrepreneur’s Journey blog.

Your small biz can benefit from a contest, but only if you focus on the design.

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Becky McCray wearing long braids and a professional outfit smiles as she stands on a rural downtown street with twinkling lights in the background.

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

www.beckymccray.com

One Comment

  1. Is it time for another T-shirt contest? Maybe a T-shirt of our own design? Or NWOSU? Rowdy Rangers (a coop project perhaps)?

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