The role of marketing

If you are doing wonderful, exciting things that will help other people, then you owe it to your potential customers to learn marketing and selling skills so you can connect more people to your benefits.

If you are learning marketing and selling skills because your only focus is on generating more money for you, well, then …

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Becky McCray wearing long braids and a professional outfit smiles as she stands on a rural downtown street with twinkling lights in the background.

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

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