People need a compelling reason to leave their homes and come experience your business with you. This feels like a very heavy lift. . You’re supposed to be exciting enough to pull people away from their phones, their families and the comfort of online shopping. You’re competing with everything else demanding their attention. Here’s the…
Guest Post by Micah Choquette Owner, Editor and Author of the Sapulpa Times, Sapulpa, Oklahoma, population 20,000 Angrily, I hit “Send” on the message, certain that I was burning a bridge by doing so, but at this point, I didn’t care. It was 2015 and I had just spent far too long chasing a deal with…
How do utility lines get underground? Everything from water, sewer, cable, fiber optic, phone lines, natural gas and even electric lines have to be laid under streets, through yards and beneath buildings. Those lines are laid using a trenching machine. That type of equipment, and an entire industry of manufacturing it, was invented in the…
If you live in the US, I’ll bet you have a Jiffy Mix in your kitchen cabinet right now. I have three. I counted. Even if you don’t, surely you recognize the iconic blue boxes with their simple branding, even though Chelsea Milling Company doesn’t spend a dime to advertise them. Chelsea, Michigan, is…
Guest Post by SeaTurtle Sports Co-founder Allen Bell and Allison Goldman, Director of SeaTurtle Sports Allen and Jeanne Bell launched SeaTurtle Sports in New Orleans, Louisiana, in 2003 to design and manufacture premium beach and backyard games. As its founders, we observed a lack of new ideas in the category and what we felt was an unhealthy…
From Upstate New York town to Global Marketplace: How we got our flags off the ground Guest Post by Mike Cronin My business, Gettysburg Flag Works, is a manufacturer of flags and flag-related items. Although we love our brick and mortar operation, we realized that we needed a digital presence in order to remain competitive….
Simply Made Apps is a tech start-up based out of Fargo, North Dakota, population 110,000. They reached out to us because although that’s not really a small town, it is definitely rural and remote. Co-founder Brandon Medenwald talked about what it’s like to run a high-tech business in an isolated small city, far from…
A bonus for you in Canada and around the globe, while the US is busy with family and Thanksgiving: an interview with Canadian entrepreneur Gregg McLachlan. MP3 download: Gregg McLachlan mini interview Gregg McLachlan built a nation-wide resource site in Canada from his cabin in the woods using dial-up internet access. He told me how in this…
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