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Small Biz Survival

The small town and rural business resource
  • Sample size Head Country barbecue sauce bottle
    economic development | marketing | tourism

    Tourism idea: delicious samples they can take home (Good for economic development, too)

    ByBecky McCray April 23, 2013August 27, 2014

    My neighbors in Ponca City, Oklahoma, have a famous local barbecue sauce, Head Country. This is the kind of thing that lots of economic development and tourism agencies have long given out in full size bottles to special guests and at booths at travel shows, etc. The problem is, how they heck do people get this stuff…

    Read More Tourism idea: delicious samples they can take home (Good for economic development, too)Continue

  • economic development | rural

    How small towns reinvest in themselves

    ByBecky McCray April 22, 2013August 27, 2014

    My friend Johnita Crawford is a county commissioner in Cloud County, Kansas. When we talked about “what is a small town business?” she sent me this note about what several towns under 800 in population in her county are doing to promote small business: “We have a special fund from our Wind Farm that we…

    Read More How small towns reinvest in themselvesContinue

  • Join us for a glass of wine in the Brag Basket
    brag basket

    Join us for a glass of wine in the Brag Basket

    BySmall Biz Survival April 19, 2013December 15, 2014

    The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one April 19-21, 2013. What good news will you add to the brag basket? I think we could all use some good news after a week with too much bad. Don’t hold back because of that word,…

    Read More Join us for a glass of wine in the Brag BasketContinue

  • The attitudes to succeed in a small town
    Best of | community | rural | social media | success | youth

    The attitudes to succeed in a small town

    ByBecky McCray April 17, 2013July 1, 2023

    I got a call from a freelance reporter last week. She was assigned to write a positive story about the future of rural. Someone told her she should call me, so she did. It was hard, but I want you to know I showed some restraint, so I only kept her on the line for…

    Read More The attitudes to succeed in a small townContinue

  • How to use old photos in tourism
    marketing | rural | social media | tourism

    How to use old photos in tourism

    ByBecky McCray April 16, 2013August 27, 2014

    Sheila Scarborough was touring around small towns in Alberta, Canada. The person driving her around said, “Actually, I have a picture of Winston Churchill when he visited here during the war.” He pulled out his phone and showed her and told the story. (I’ll put the story at the end of the post.) He had…

    Read More How to use old photos in tourismContinue

  • QR code with caption, "scan for video instructions on how to use wood chips."
    marketing | mistakes | rural | social media

    An almost-useful QR code

    ByBecky McCray April 15, 2013August 27, 2014

    QR codes continue to expand in popularity, but most still suffer from fatal mistakes. Here’s one that get close, at least with its description. This is a retail package that includes barbecue accessories including a bag of wood chips. Some customers who use gas grills may not be sure how to use those special wood…

    Read More An almost-useful QR codeContinue

  • Baskets full of colorful lobed tomato-like fruits
    brag basket

    Put your good news in the Brag Basket to let it ripen

    BySmall Biz Survival April 12, 2013December 15, 2014

    The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one April 12-14, 2013. What good news will you add to the brag basket? Don’t hold back because of that word, “brag.” When you hold back, you hide your good news and accomplishments that might inspire others….

    Read More Put your good news in the Brag Basket to let it ripenContinue

  • SmallTownRules

    Heidi Thorne uses two Small Town Rules

    BySmall Town Rules April 11, 2013August 11, 2022

    As we celebrate the one year anniversary of Small Town Rules and winning a 2013 Small Business Book Award, we’ve asked a few friends to share the rules that are a part of their business every day. Today, Heidi Thorne shares two examples from her business: “The most important Small Town Rules for me have…

    Read More Heidi Thorne uses two Small Town RulesContinue

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