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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | marketing

    You are not your target market Part 3

    ByBecky McCray November 28, 2011September 27, 2016

    You are not your target market: You know too much.   You’re pretty smart. You’ve been around your industry or subject area for several years, maybe longer. You have studied, learned, tried, failed, learned some more, succeeded, and learned some more. In short, you are no longer the same as your customers. Now, this is good…

    Read More You are not your target market Part 3Continue

  • brag basket

    Thanksgiving brings Baskets of Hope

    BySmall Biz Survival November 25, 2011December 15, 2014

    The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one Nov 25-27, 2011. Since this is U.S. Thanksgiving, why not share something you’re thankful for? Thanksgiving basket by Faith Goble Don’t hold back because of that word, “brag.” When you hold back, you hide your good…

    Read More Thanksgiving brings Baskets of HopeContinue

  • entrepreneurship | ideas | rural

    From scrap metal to skilled crafts

    ByJNSwanson November 23, 2011August 27, 2014

    Zach Pontz is a writer. He takes words and builds stuff, like paragraphs and articles. Andrew David Watson is a film director. Carving stories from fragments of images.”Skip” Brack runs some stores. What they have in common is that Zach told Andrew about Skip, and now we can watch a powerful story about a guy…

    Read More From scrap metal to skilled craftsContinue

  • economic development | POV

    Why art in small towns? (video)

    ByBecky McCray November 22, 2011August 27, 2014

    Ken Kelsey, art instructor at Northwestern Oklahoma State University, explains why he’s involved in the arts in Northwest Oklahoma. If you don’t see the video, click through to Small Biz Survival. Ken refers to working with Kay Decker on local arts. You can see her interview here: Starting an art walk.New to SmallBizSurvival.com? Take the…

    Read More Why art in small towns? (video)Continue

  • entrepreneurship

    Six Stop Signs on Creativity Road

    ByBecky McCray November 21, 2011August 27, 2014

    Creative Marty Coleman aka @TheNapkinDad shared some suggestions for creativity at BlogWorld Expo. Because creativity is key to innovation and entrepreneurship, I want to pass them along. The Napkin Dad Marty Colemanprepares to talk at BlogWorld Expo.  Why do we call him The Napkin Dad? While making his junior high and high school daughters’ lunches, he…

    Read More Six Stop Signs on Creativity RoadContinue

  • brag basket

    Brag Basket is running behind schedule

    BySmall Biz Survival November 18, 2011December 15, 2014

    The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one Nov 18-20, 2011. Oops, the Brag Basket was a bit behind schedule this week.(You can’t rush quality.)Photo by hbarrows. Don’t hold back because of that word, “brag.” When you hold back, you hide your good news and…

    Read More Brag Basket is running behind scheduleContinue

  • economic development | entrepreneurship | workforce

    the Div: Building their own high-tech workforce

    ByBecky McCray November 17, 2011August 27, 2014

    Many small towns and small cities have a terrible shortage of skilled workforce, especially in today’s high-tech skills. The reasons why are complex: some places lack local training, some have high out-migration rates, some places just have no history of high tech work. Lindsey and Cory Miller A few Oklahomans decided to do something about…

    Read More the Div: Building their own high-tech workforceContinue

  • customer service

    How a small business can be huge

    ByJNSwanson November 16, 2011August 27, 2014

    By Jon Swanson On Wednesday night we picked up supper. On Wednesday night we got a call from the dishwasher installer. The carryout was cold. The dishwasher was a week late. I went to the website for the local restaurant (a four location local group). I went to the website for the national appliance chain.I…

    Read More How a small business can be hugeContinue

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