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Small Biz Survival
  • Holyoke Hummus Company cart
    entrepreneurship | management | rural | survivors | trends

    How one food business keeps adapting, from table to cart to truck, to restaurant and back again

    April 28, 2022November 25, 2024

    Guest post by Rob Hatch My dear friend John Grossman and his wife Dawn own the Holyoke Hummus Company in Holyoke, Massachusetts. I’ve marveled at how they grew from setting up a small folding table at a local park selling falafel sandwiches to acquiring a cart. Next, they outgrew the cart and bought a food…

    Read More How one food business keeps adapting, from table to cart to truck, to restaurant and back againContinue

  • Holyoke Hummus Company cart
    entrepreneurship | management | rural | survivors

    The Idea Friendly Method to surviving a business crisis

    October 6, 2020April 28, 2022

    Small towns have endured boom and bust cycles, commodity crashes, mill and factory closures, environmental disasters and losing their economic reason for existing. Rural communities have reinvented themselves before, and rural businesses are re-inventing the way they do things.  How Holyoke Hummus stays Idea Friendly through a crisis John is the owner of Holyoke Hummus…

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  • Small Biz 100 | success

    Passion is a Key Factor

    September 20, 2017September 19, 2017

    I have had the opportunity to work with the small-business community over the last twenty years. That community includes people looking to start a business, those in the start-up stage, others growing to the next stage, and a cadre of people dedicated to support these folks. I have seen businesses start but also shut down….

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  • rural | Small Biz 100 | success

    Networking Isn’t a One-Time Event

    August 23, 2017August 20, 2017

    Want to have a successful small business? Then build your network. Comments like this are not uncommon. Good networking is one factor in building a successful, sustainable small-business. Both anecdotal information and research supports such claims. We have written about it previously in this blog when discussing “Networking for Business Success.” Most articles, like this…

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  • marketing | Small Biz 100

    Know Your Market

    June 28, 2017July 11, 2017

    In most small-business startup manuals, you, the owner, are encouraged to define your audience. While a great early step, it often is done incorrectly. The instructions ask you to define your customers or potential customers in terms of: What they like to do Where they gather What they buy What drives them Where they live…

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  • rural | Small Biz 100 | success

    Should Small-business Owners Trust Their Judgment?

    May 10, 2017May 11, 2017

    How often aren’t we told to “trust our gut?” You see this comment made often for people starting a small business or when small-business owners need to make an important decision. Yet a recent article from Entrepreneur challenged this and indicated that this idea may be a myth. So who do you believe? Which view…

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  • rural | Small Biz 100 | success

    Small-business Owners and Inventors: Each Use Different Skills

    January 25, 2017January 17, 2017

    Building a small business and developing an invention take different skills. I was reminded of this when I read David McCullough’s book, “The Wright Brothers.” Inventors are interested in the development of the idea. They are not put off by trial and error. Business owners are focused on solving a consumer’s problem and doing so…

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  • Small Biz 100

    Family Businesses in the Economy

    October 12, 2016September 28, 2016

    You will find a family business in one out of every 10 households. Family businesses contributed over $10 trillion, by one estimate, into our U.S. economy. Family businesses generate over 50% of U. S. business revenue. Family businesses employ over 50% of the U.S. workforce. Do you get a sense of my topic this week?…

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