[You can download the ebook of this series in our Subscribers’ Vault.] By Denise McGillThis is the 3rd article in a series of four to help small and rural businesses write sales-generating web content, product descriptions, sales letters and more. In last week’s article, Write to “Benefit” Your Customer, we touched on creating catalog and…
The IRS has a very nice video/audio section for Small Business issues. I realize that many small business owners do not like to consider the tax side of their business. This is a bad idea. Eventually you will have to pay attention even if only once a year when you file your tax returns. You…
More rural and small town folks are getting on Twitter. As I get to speak to more and more groups about it, I think we need a special guide to link you up with some friendly faces on Twitter and some resources to help you get started. Like a bus full of friends to show…
At the Rural Partners of Michigan, I met some wonderful folks. Maybe you saw some of the live-tweets with the tag, #ruralconf. Together, we launched a whole new group of Twitter users and social network participants. Here are the folks from the conference who I’ve found so far: AlHooper / Allan Hooper, conference chair BL5GR7…
When I saw what an exciting thing the Third Thursday downtown in Hutchinson, Kansas, was, I grabbed my cell phone, and Jim Seitnater, the Downtown Development Director for Hutchinson, and did a quick interview. I admit, the quality of my cell phone video is awful, but the content is terrific, so there is a…
Each Friday, I open the Brag Basket for the weekend. It’s designed as a fun place for you to share your projects and accomplishments. But you can also cheer for other people, give shout outs, congratulate, and even give someone a well-deserved pat on the back. Think that bragging is a bad thing? Read how Tony…
From Jack Shultz Boomtown Institute April 21, 2009 Take Charge of Your Community Within the past couple of weeks, we have received two great stories from community leaders telling about the positive things happening in their hometowns. Each involves a powerful Can Do Spirit. Estherville, IA You spoke at our chamber banquet in Estherville, Iowa…
Carl’s Bar had a long history in Hutchinson, Kansas. Then an upstart new owner, Dan Heimerman, who moved back home, moved it to a new location, and revived a local tradition. While on the #Hutch blogger tour, I got a minute of Dan’s time to talk about what it takes to be an entrepreneur. Dan…
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